Tommy Hilfiger is kicking off the first sustainable TommyNow Spring collection in London today set against the backdrop of the iconic Tate Modern gallery during London Fashion Week.
TommyNow will present TommyXLewisXH.E.R. on Sunday, February 16, 2020 and the livestream will be hosted by UK radio personality Roman Kemp, with the addition of model Jada Sezer who will provide commentary on the looks coming down the runway.
On top of the fashion show, livestream content will be a mixture of pre-show red carpet Q&As, plus a post-show live Q&A starring Lewis Hamilton and H.E.R.
“We are determined to be one of the leading sustainable designer lifestyle brands in the world, and this is a commitment we share with Lewis” said Hilfiger in an official statement.
“Since day one, Lewis and I have been on a journey to incorporate innovative production principles and sustainable materials into each of our collaborations. We are proud to accomplish new milestones every season, with Spring 2020 being our most sustainable collaboration yet.”
Watch the show here:
