Popular Canadian musician The Weeknd has teased a brand new song as part of the launch film for Mercedes-Benz’s new all-electric SUV.
The advertisement features an instrumental snippet of an all-new song by The Weeknd, supposedly called Blinding Lights.
While the commercial is just a minute long, Mercedes-Benz said that a full film starring the ‘Starboy’ will be released on Black Friday (November 29).
The snippet of the song appeared at the same time The Weeknd returned to Instagram, prompting many fans to believe this is all promotion for the vocalist’s fourth solo album.
The Weeknd dropped his last full-length album in 2016 and most recently shared a six-song mini-album in 2018. The star tweeted earlier this month that, “some chapters are smaller than others. Not this one though…” denoting that his next project could be full-length.
In addition to working on this cryptic studio album, the star will also appear in a new film from the Safdie brothers alongside Adam Sandler, Indina Menzel, Laketh Stanfield and NBA legend Kevin Garnett.
The film – Uncut Gems – will hit theatres on December 13.
