Sir Richard Branson has revealed that Virgin’s new cruise line – Virgin Voyages – will restrict guests to 18-years or older.
The decision to create a child-free environment was driven by demand for a more premium experience on board cruise liners.
“Let’s face it, even parents could use a holiday from their little ones sometimes,” reads the promotional material.
“To relax, order a glass of grape and dedicate all of their attention to the voyage at hand. That’s why we’ve taken great care to design a place where you, your friends or your significant other can have the best possible experience, sans the unpredictability of kids.”
The first of the fleet (dubbed Lady Ships 00 as a play on the term, your ladyship) – Scarlet Lady – was designed by the same people behind The Standard High Line and Mondrian Hotels. Inspired by super yachts, the ship features a silvery-grey hull and smoked glass (along with Virgin’s signature livery).
86 per cent of cabins feature a sea terrace, and 93 per cent an ocean view.
The second ship – Valiant Lady – is set to sail in 2021. Again adults only, it will drop anchor in Barcelona, and then set off on seven-day itineraries including France, Italy and Spain.
