As if the former house of Zlatan Ibrahimovic couldn’t get any cooler, Paris Saint-Germain has just released its third (and best) collaboration with Dior Men.
From the mind of Dior Men’s visionary designer and artistic director, Kim Jones, for the third year running the French fashion Maison has joined forces with French Ligue 1 champions PSG as the provider of the players’ off-field uniforms for the 2023-’24 season.
Despite it being suit focused, the collection has a silhouette that is both is elegant and relaxed – a Kim Jones’ Dior Men special – and comes in shades of black, blue or grey to honour the team’s colours.
But now you’re probably asking yourself: where am I going to keep the pen I’ll need to sign autographs? Naturally, in the Hit the Road backpack and toiletry bag, emblazoned with the instantly recognisable CD Diamond logo. And like adding that final dollop of caviar onto a fresh baguette, a custom cashmere scarf, silk tie, and reversible belt finishes every look for that final voila of sartorial excellence.
This collection expands the limits of football fandom, and seeps into the gaze of the average bystander who will undoubtedly pass by a Dior shop window and mutter, “I need that.”
Look for the dedicated hashtag #PSGxDior, and keep on kickin’.
