Zegna has gained the trust of the world, at least those who can afford it, by making some of the most inimitable, luxury menswear staples for over 100 years (since 1910, to be precise). So, if you trust them with making your suit, shouldn’t you trust them with making your jeans? That answer should be a resounding yes.
Translated to ‘rock, in Italian, the Roccia jeans are comfortable, versatile, classic, modern, and cut for a slim fit granting the wearer a structured, iconic silhouette. Saluting the classic workwear style of the past with its coin pocket and metal rivets, they come in classic blue, or neutral hues in time for autumn.
Enhanced with a pinch of elasticity for additional comfort, the stretch cotton Roccia fit jeans go well with a blazer and loafers or, as jeans should be worn, with a white t-shirt and black motorcycle jacket. The garment-dyed colours are calm and elegant, yet never sedated, yet another addition to the brand’s inarguably perfect wardrobe.
A tailor once told me that the idea of purchasing jeans online was completely bonkers, simply because jeans are the most untrustworthy piece of garment you can buy, and he meant that as a good thing. The ambiguity of denim is what makes it so special, and a fitted size from one brand may not fit from another.
So, if like many of us, your quest for the perfect jeans remains unfulfilled, go to your nearest Zegna flagship store, bask in the Italian atmosphere and admire the velveteen walls, and try on the Roccia jeans. We guarantee you’ll have finally found your Eldorado.
Click here for the official website.
