The first collaboration between Adidas and Dubai Brand is finally here.
After announcing an official partnership back in September, Adidas and Dubai Brand have launched a collection of exclusive apparel, combining the “DUBAI” Brand logo with Adidas tees and hoodies.
“Drawing inspiration from blueprints, the design tells a unique story of the emirate and its journey of progression. A blueprint is the foundation of an idea; it’s where inspiration comes to life. Similarly, Dubai under its visionary leadership, has prospered economically and socially to become a global hub of ideas, ambitions, opportunities, and diversity,” said Adidas in a statement about the collection.
According to Adidas, the collaboration will promote a culture of physical activity and encourage diverse communities across Dubai to embrace a healthy and active lifestyle. It will also allow the pair to explore more opportunities within the retail and events sectors, strengthening cooperation in a wide range of events and activities aimed at highlighting Dubai’s position as a top global destination, the brand said.
The tees are available in three different colorways – black, white, and grey. All products feature the Dubai Brand logo and are available in unisex sizing.
The collection is dropping today, and is now available in store at the Dubai Flagship Store Dubai Mall, Dubai Airport Terminal 3, Performance Store at Mirdiff City Centre and Mall of the Emirates. All items are also available to shop online on adidas.com.