For a business mind as savvy as Kim Kardashian, vaulting into the menswear market was surely just a matter of time, and, well, that time is now as the Kardashian-founded shapewear brand Skims has now introduced a new collection of men’s products.
Knowing a thing or two about the importance of making a statement, fronting Skim’s first menswear collection are superstar footballer Neymar Jr, NBA all-star Shai Gilgeous Alexander, and NFL defensive player of the year Nick Bosa.
“The expansion into the menswear space is a major milestone for the brand, and a testament to Skims’ commitment to providing solutions for everybody,” said Kardashian, who serves as the brands’ creative director, in a statement. “I am incredibly excited about this next chapter for Skims and cannot wait for everyone to experience our amazing range of products.”
The collection of Skims for men will feature a range of briefs, boxers, undershirts, and leggings and will be available on October 26th
Where can you buy Skims for men in the UAE?
Ounass is a retailer for Skims in the UAE, so expect the new menswear collection to be available on its website. Skims menswear can also be purchased directly from the Skims website