And why it’ll turn you into a sneaker-head cowboy

The streetwear community went into meltdown last week as Palace and Ralph Lauren announced a surprise collab in central Tokyo. Now we’ve finally got our very first peek.

Via Instagram, Palace posted a preview of what looks to be a very statement, very handsome first outing of the two brands. Better yet, it seems to have brought the best of both worlds: vibrant, contemporary streetwear from Palace, and Ralph Lauren’s inkling for all things Americana.

What’s more, Palace hinted at a potential eco-friendly drive, anchoring both the image and video with a recycling emoji. A major streetwear collab that’s gone green? About time.

See the full video below (and prepare seven browser windows ahead of the inevitable online sell out).

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PALACE RALPH LAUREN @poloralphlauren

A post shared by PALACE (@palaceskateboards) on Oct 26, 2018 at 4:00am PDT

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