Happy Birthday to the avant-garde Swiss watchmaker

TAG Heuer is turning 160 years old this year, and to celebrate it is relaunching one of its most iconic collections: the Carrera.

The Carrera dates back to 1963, and was inspired by fast cars and motor racing. Over the years, icons such as Steve McQueen, Ayrton Senna and Juan-Manuel Fangio have all strapped the racing watches to their wrist.

To celebrate, TAG Heuer has launched the new “forever chasing tomorrow” campaign, which features a new brand film entitled, “The Longest Night”.

The video and campaign supports the new launch of TAG Heuer’s Carrera Sport Chronograph.

You can watch it below:


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