We are quickly entering a world where more and more people decide to ditch their cars in favour of ride-sharing services, bikes and e-scooters.
That fact hasn’t gone unnoticed by some of the biggest carmakers in the world, who are now scrambling to stay relevant in a potential future minus four-wheels. Last month Audi unveiled its innovative new e-scooter that sees the rider stand sideways instead of feet-forward. And BMW announced back in May that its own scooter line would be coming in the fall.
Now, Mercedes-Benz has added its first scooter to the ‘EQ electric vehicle family’.
The simply-named Mercedes-Benz E-Scooter will include the same EQ branding as Mercedes-Benz vehicles. It has a 12-kilometre range, is foldable and weighs 9-kilograms. According to the automaker, the scooter will take just two hours to go from zero to fully-charged.
Watch Audi’s E-Tron scooter in action
This isn’t the only ‘out-there’ idea recently revealed by Mercedes. It also said it will begin making toy cars and headphones.
Mercedes-Benz revealed the electric scooter at the Frankfurt Motor Show in Germany last week.
Micro mobility products – like e-scooters and electric skateboards – have become more than toys in a world looking for greener or quicker alternatives to transport in busy urban cities. Now, brands like Mercedes, are realizing that it’s a way to keep customers loyal even after they’ve ditched the car.