Bremont is headlining this year’s Esquire Townhouse

Watches are a very large part of the Esquire World and, considering Townhouse is a physical representation of said world, it makes sense that we’d dedicate an entire room to them at this year’s Townhouse.

British watchmaker Bremont will be in residence at Townhouse throughout all three days, offering guests the chance to truly understand the skill and patience that goes into fine watchmaking (not to mention, try on one of its newest models).

More importantly, to kick off the Townhouse Bremont has something very special in store for our lucky audience. It’s bringing the just announced Bremont Supersonic to our region for the very first time. It will be the very first opportunity that friends of the brand, fellow journalists and of course, guests of Esquire Townhouse to check out the new watch in person. That kicks off at 10am Dubai Time (you can watch the launch live from our Facebook Page).

Elsewhere, Mr Giles English (one of the founders of Bremont) is flying over personally to check out the Townhouse, and talk a few lucky guests – and one lucky editor-in-chief – through what makes Bremont so special.

One of the very first Esquire Talks from the Townhouse will discuss Bremont’s watches, and why the brand’s British heritage is so important. We will also go over the many recent collaborations with the brand (including the likes of Jaguar and Boeing) as well as some of the more interesting partnerships in the world of entertainment (including films like Venom and the Kingsman franchise).

You can watch all that and more via our social media channels.

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At the Esquire Townhouse, the Middle East’s leading men’s brand comes to life over three days of activations, talks, masterclasses, fitness sessions and private dinners, all held within in a jaw dropping, AED60 million private mansion. Throughout the days invited guests can walk into the world of Esquire, with real-life access to the leading voices in style, sport, tech, travel, food and film.

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