Rewind back to 2007, when an ambitious Steve Jobs stood on a stage in San Francisco and revealed a revolutionary invention that would take the world by storm for years to come. Fast forward a decade and Apple have sold over 1.2 billion iPhones and, as rumour has it, are about to release three phones all at once, for the first time in its history.
Due to the output of daily internet rumours, the imminent announcement of Apple’s next iPhone has all but been confirmed.
Consistent with previous Apple launches – ahead of the holiday season – Apple is expected to reveal the iPhone 7s, 7s plus and iPhone 8 by September 12 in accordance with iPhone’s 10 year anniversary, according to the Wall Street journal.
The new iPhones are expected to push the world’s most valuable company to new heights; with a completely different look, Apple are expected to grab the world’s attention, as they always do.
A screen that stretches across the entire phone, face recognition unlocking and a renewed camera lead the exciting line of features.
Me too. New bezel-less form factor as well pic.twitter.com/Y0RrSOk2OO
— Guilherme Rambo (@_inside) July 31, 2017
As it has every year, Apple’s newly introduced cameras will witness major improvements. Both front and back cameras are expected to integrate 4K filming, as well as the introduction of a “smartcam” app which will allow you to detect what’s in a picture and change the settings to make the most of it.

The face recognition addition, will allow you to unlock your phone using your face; obviously. This means that no home button and probably no touch ID sensor will be available this time around.

The most interesting feature will probably be the addition of augmented-reality capabilities. Just as in the new Samsung, your new iPhone will improve your gaming, decoration or shopping experiences.

After getting rid of the head-set port, Apple could be getting rid of the charging port next; as rumour has it, an extra internal component will be added to new iPhones, this will allow phones to charge wirelessly.

But do we really care about a button-less, wireless-charging phone?
We probably do, but nothing’s as exciting as an improved battery life.
The new phones will incorporate a new OLED display, allowing power improvements. The increase of height, width, and depth will also lead to a longer battery life.

iPhone 8 size compared to the iPhone 7 amd 7 plus
These upgrades will not be coming in cheap, as expected costs of a basic version will be at a minimum of 3500 dhs, with higher-memory versions going above the 4000 dhs mark. That starting price would be more than 50 per cent higher than the price of the current iPhone 7.
Expectations will be very high for the 10th anniversary of iPhones, so you can bet this will be one of, if not the most closely watched launch events in the company’s history. And as usual, quite unlikely to see Apple disappoint.