With the churn of A.I.-generated imagery able to to fill every conceivable combination of fantasy, there is still no replacing the real thing. And, as of today, a very real thing is the tangible aesthetic of one of the world’s most respected style-icons, David Beckham, distilled into the form of a car – a Maserati, specifically.
This is made possible with the famed Italian marque unveiling its brand new ‘Fuoriserie Essentials’ collection – which sees Maserati collaborating with a curated set of tastemakers to design a set of custom-built cars based on their aesthetic.
Sitting on Pole Position is David Beckham – ex-footballing icon, Maserati brand ambassador, an style-inspo for most men circa 1998-2018 – a man with a passion for cars and a style reverence that Maserati hopes will inspire car lovers to express their own bespoke vision of the ultimate Italian luxury sports car.
Two distinctive models make up Beckham’s ‘Fuoriserie DB Essentials’ offerings, one inspired by the 1967 classy Maserati Ghibli coupé; the other a tribute to the 1986 Maserati Quattroporte Royale.
Inspired by his fascination for Maserati classic cars and conceived as an extension of his Savile Row sartorial wardrobe, the 1967 classy Maserati Ghibli coupé sees Beckham selecting a ‘Night Interaction’ blue for the exteriors matching it with a tan shade for the leather interiors.
For his second configuration, he created a custom Maserati Grecale which paid tribute to the 1986 Maserati Quattroporte Royale, only produced in 51 units, and chose an exterior paint of a ‘Verde Royale’ (dark green) hue with warm brown leather upholstery inside.
David Beckham said: “I have always loved cars, so to be part of designing and creating my own Fuoriserie collection has been an amazing experience. It has been incredible to collaborate with the skilled Maserati team once again to create these designs, inspired by my passion for classic cars and my appreciation for personal detail.”
Each model comes with an exclusive metal plate celebrating the collaboration between Maserati and David Beckham applied to the central tunnel between the front seats or between the two headrests.
““Fuoriserie” means “custom-built” in Italian, and our Trident’s customization program is conceived to create singular experiences for our clients,” said Klaus Busse, Head of Design of Maserati.
“Our wish here is for them to express their personality and passion by creating their very own Maserati. Just like David, everyone can choose from a wide range of personalization features from our Fuoriserie Corse collection, inspired by Maserati’s glorious racing heritage, and from our Fuoriserie Futura collection, dedicated to lovers of technology and new materials.”