Some people travel for the views while others for the food—but the ones in the know, travel for the finds. Across nine open-air Villages in Europe (and 12 globally), The Bicester Collection has become the go-to destination for travellers who want the best mix of global luxury brands and local design talent, all in one place.
In the UK, Bicester Village sets the tone. Just outside London, it brings together British heritage and international names in a setting that’s easy to navigate and beautifully designed. There’s Barbour with its signature waxed jackets, Bremont for precision watchmaking, and Church’s for handcrafted shoes that define classic style. Paul Smith and Hackett deliver the kind of British tailoring that works anywhere, while Bang & Olufsen and Canada Goose add lifestyle appeal. When it’s time for a break, Cecconi’s offers Italian dining with halal options, and The Apartment provides a quiet VIP space to unwind.
While in France, La Vallée Village is a must for anyone visiting Paris. It’s home to Ami Paris, K-Way, and Figaret, a French shirting specialist that’s been perfecting its craft since 1968. FROM FUTURE brings a younger energy with sustainable, colourful cashmere, while J.M. Weston continues to make some of the finest shoes in the world from its Limoges workshop. This autumn, a new private shopping suite opens, offering a discreet and personalised experience, followed by a coffee or lunch at Ralph’s Coffee or Menu Palais.
Over to Spain, La Roca Village near Barcelona and Las Rozas Village outside Madrid offer a more relaxed Mediterranean atmosphere. La Roca Village spotlights creative Spanish names like Nude Project and TwoJeys, while Ecoalf and Etnia highlight Spain’s strong focus on sustainability and craftsmanship. Las Rozas Village leans more classic, with Adolfo Dominguez, Purificación García, and Scalpers delivering refined tailoring and contemporary silhouettes. Gerry St. Tropez and Lottusse add summer-ready menswear with a polished, Riviera touch.
In Italy, Fidenza Village captures what makes Italian fashion so enduring—think
craftsmanship, quality, and ease. Alongside Zegna, Jil Sander, and Missoni, you’ll find smaller Italian houses such as 120% Lino, Fratelli Rossetti, and Ixos, all producing timeless, well-made pieces with a focus on natural fabrics and expert construction.
What ties all the Villages together is how considered the experience is. Each one offers hands-free shopping, a personal concierge, and private spaces like The Apartment for members who prefer a more exclusive visit. Dining is consistent across destinations, from Cecconi’s and Ladurée to local favourites that make it easy to spend the whole day on site. Members also receive access to exclusive events and additional savings, while travellers can collect air miles with Emirates Skywards, Etihad Guest, Saudia AlFursan, or Qatar Airways Privilege Club, and claim tax refunds on purchases in Europe.
The Bicester Collection proves that good shopping doesn’t need to be rushed or confined to a city centre. It’s a way to experience fashion differently—outdoors, surrounded by design and ease, with the same attention to service you’d expect from a luxury hotel.
And whether you’re stopping off between London meetings or driving from Milan to Parma, each Village offers something distinct but connected by the same idea: great brands, thoughtful experiences, and that feeling of finding something worth keeping.