Louis Vuitton launch unisex campaign for its LV Volt jewellery line
Louis Vuitton released the new campaign for its LV Volt unisex jewellery line featuring Alicia Vikander and Hugo Marchand.
Shot by Jean-Baptiste Mondino, LV describes the campaign as one that captures the "collection's bold metaphor for rhythm, movement, and energy."
Created by Louis Vuitton’s artistic director for watches and jewellery Francesca Amfitheatrof, a prime objective of the 36-piece collection was to transcends genders and international tastes.
The campaign stars Hugo Marchand, the principal dancer of the Paris Opera Ballet, and Oscar-winning Swedish actress Alicia Vikander.
The unisex pieces are based around the construction of the letters L and V - two architectural designs whose main lines become a unit of measurement in a universal language.
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