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Lacoste

Tyler, The Creator's brought his whimsical patters to Lacoste's classic shapes

The iconic French brand just celebrated the appointment of a new creative director with a fashion show in Paris

It’s got tennis and…trains?

The French Open champ gets all-new gear

The stories behind the logos

'Cos you don't want to look like a thug.

Most Popular Stories

The Oscar-winning actor heads a new line up of brand ambassadors

The French outfit commands the skies. Now, it's taking over everything else

Let this footwear be your motivation to go running

The Tunisia-Dutch actor trades in Agrabah for action

The things we love. The things we need. The things no man should be without

From progressive streetwear to minimalistic-military fits, these are the regional creatives who we think you should keep your eye firmly on

The humble t-shirt may not sound like a big-energy buy, but look after the staples and the style will look after itself…

The things we love. The things we need. The things no man should be without