Video: Tailoring meets Sportswear
Italian fashion house Z Zegna continues to build on its ‘tailoring meets sportswear’ philosophy this Autumn/Winter season with the launch of its “Be Your Own Style” campaign.
Highlighting the brand’s versatility, Z Zegna’s stylish new campaign video sees Grammy-nominated Swedish DJ/producer, Adrian Lux, cruising around an unknown city’s streets to the soundtrack of a track that he created.
Looking impossibly cool, the always-on idea of the new collection sees the man seamlessly transitioning between work and play, day and night, during a typical day on the move. Wearing a combination of suits, shirts, sneakers, active wear and outerwear, the campaign stresses the collection’s versatility while emphasising the high-tech leisurewear’s lightweight design.