Music sensation Bad Bunny lives on as Jacquemus’ menswear muse. In a case of life replicating art (or is that the other way around?) the Puerto Rican rapper was unveiled as the star of the French luxury fashion label’s latest campaign, ‘Les Sculptures’.
Looking statuesque, the campaign showcases Bad Bunny wearing a variety of off-the-runway, avant-garde sculptural pieces, including a pair of trousers that extend up to his chest, a bold red shirt and pants combination with a fanned-out, half skirt, and a leather-on-leather ensemble.
The campaign plays into the sculptural theme with more than just the clothing, as Benito is photographed in various outdoor landscapes of stone and marble.
This isn’t the first time that Jacquemus and Bad Bunny have joined forces for a daring fashion statement. In 2022, the rapper made a splash when he starred in Jacquemus’ Le Splash campaign. For the 2023 Met Gala, designer Simon Porte Jacquemus worked closely together with Bad Bunny to create his now-icon all-white look.
Pieces from Les Sculptures, including the Les Zizi Repetto Jacquemus, La Veste Cuadrada, and Le Pantalon Salti are now available to shop online.
