-The Esquire 100 - Hosam Arab
In Arabic ‘Namshi’ means ‘moving forward’, which is poignant when considering the online fashion retailer’s CEO, Hosam Arab.
As one of the main platforms spearheading the growth of e-commerce in the region, Arab is not only driving the company’s transition to becoming a household fashion brand, but also helping champion digital innovation.
“We didn’t become the largest online fashion destination in the Middle East for nothing,” says Arab. “Blood, sweat, tears, an unrivalled brand offering and outstanding marketing strategy have made us what we are today. We live, eat and breathe digital excellence.”
Moving forward, indeed.