Summer is open for business with Louis Vuitton's latest capsule
There are Westminster murmurs of easing lockdown. Which, understandably, aren't quite as loud as the internal screams about life after lockdown. But it does go to show there's light at the end of the tunnel. And as it turns out, that light is from the glow of a big graphic Louis Vuitton print. For just as the sun is starting to come up, the storied French marque has released a brand new capsule collection to cut the ribbon on Big Fun Clothes season.
This morning, a colourful line-up of shorts, shirts, windbreakers, accessories, T-shirts and knits (very comprehensive!) was made available online, each piece underscored by creative director Virgil Abloh's signature of punchy impact that doesn't try too hard. What's more, it's classic Louis Vuitton: this stuff sings alone among quieter staples, but works in chorus with other Louis Vuitton pieces, too.
Mere continuation this is not, however. The new capsule takes point from modern art, with a palette comprised of pop art colours quarried from the patterns of the 20th century, and camouflage, both of which have been baked into the iconic house monogram.
But best of all: it can be yours now. So go forth. Go big. Go out into the brave new world in brand new lovely Louis Vuitton.
Available online now at louisvuitton.com