Aston Martin, Waldorf Astoria offer luxury glamping at 24 Hours of Le Mans 2019
What do you get when one of the world's most iconic car brand collaborates with one of the world's most luxurious hotel brand? Well, something pretty, damn cool.
For just five days, Aston Martin Lagonda and Waldorf Astoria Hotels & Resorts will collaborate to offer guests a one-of-a-kind weekend glamping experience.
Their hope is to take visitors' Le Mans experience to another level. The tents will come equipped with beds outfitted with Waldorf Astoria’s deluxe bedding, monogrammed robes and slippers, cable knit throw blankets, branded tumblers, charging stations and more. Each guest will receive a glamping kit equipped with eye masks, earplugs and a selection of Salvatore Ferragamo toiletries that can be found in Waldorf Astoria properties around the world. The campgrounds offer luxury bathroom facilities equipped with vanity areas, showers and full-size Salvatore Ferragamo toiletries.
But that's not all. The glamping experience will also feature a Waldorf Astoria spa tent offering complimentary massages for attendees throughout the weekend to provide an added level of luxury and service.
The Aston Martin Racing Hospitality Suite is positioned trackside to provide guests with the opportunity to interact and watch the race in a comfortable, lounge-like setting while enjoying Waldorf Astoria’s amenities including spa services as well as high-end food and beverage offerings. Guests are invited to unwind in the suite’s screening area to watch the race or relax on one of the custom-designed Waldorf Astoria beanbag chairs during the 24-hour event. To ensure the brand’s signature True Waldorf Service comes to life throughout the race, guests of the Hospitality Suite will receive VIP amenity kits including eye masks, Salvatore Ferragamo facial spray and body lotion, and earplugs to help provide a comfortable resting area close to the action.
Just take my money already.