Karl Lagerfeld's namesake brand appoints Carine Roitfeld as style advisor
Carine Roitfeld has been appointed by Maison Karl Lagerfeld as its new style advisor, effective immediately for the next three seasons.
Roitfeld has been entrusted to interpret the legacy which Karl Lagerfeld leaves behind. The former fashion editor will launch her first collection in 2020.
Roitfeld's appointment as Largerfeld's successor doesn't come as a surprise. Throughout their careers, Roitfeld and Karl Lagerfeld worked together on numerous photography and styling projects, and co-published a book titled The Little Black Jacket.
In 2004, they led a collaboration between Karl Lagerfeld and H&M which ha changed how brands approach collaborations.
“I am blessed and thankful for having had the opportunity to work with Karl for so many years — we shared not only a professional relationship but a deep friendship,” said Carine Roitfeld.
“He will always be a legend, who redefined the notions of fashion, photography and celebrity. It is my honor to collaborate with his namesake brand as Style Advisor, carrying out his iconic vision for the upcoming three seasons.”
In recent months, Roitfeld has become an increasingly integral contributor to Karl Lagerfeld’s namesake brand, for projects such as The Edit By Carine Roitfeld which will be available in September 2019.
The first collection to launch under her leadership will be for Spring 2020. She will work alongside Hun Kim, Karl Lagerfeld's design director. Kim will continue to oversee design teams and be responsible for collection design.