Adidas wants to have a word with Kanye
If you just woke up from a weeklong nap, you may have missed the fact that Kanye West has been saying some weird stuff lately.
If you're one of the rest of us here in the waking world, you know it's been impossible to escape. First, the guy starts ranting about dragon energy and loving Trump on Twitter. Then he goes on TMZ and drops this gem: "When you hear about slavery for 400 years—for 400 years? That sounds like a choice."
TMZ Live: The Full Kanye West Episode https://t.co/wKBNeJP3l2— TMZ (@TMZ) May 2, 2018
This, naturally, offended some (read: all) reasonable people. So much so that there's now a petition circulating that encourages Adidas to cut ties with the rapper/designer's Yeezy line of shoes and apparel. It's got about half of its 10,000-signature goal as of publication. But it seems Adidas will not be swayed.
During a call with Bloomberg, Adidas CEO Kasper Rorsted said that the company plans to speak with West about his word vomit, but that he's important to the brand's strategy moving forward and there will be no severing of ties. "There clearly are some comments we don’t support," Rorsted said on a call.