Nokia might have just killed the selfie
Just as you'd finally become accustomed to the word "selfie" becoming an unfortunately regular part of your day-to-day vocabulary, Nokia have gone and created what they've coined the term "bothie".
A brand new feature on the upcoming Nokia 8, the Finnish company famous for their unbreakable 3310s are hoping that kitsch additions such as the "bothie" will allow its new flagship Android smartphone to finally compete with the likes of Apple's iPhone 7. That is, before the iPhone 8 comes out.
But what exactly is a "bothie"? Well, aside from being the absolutely worst word we've heard today, the "bothie" is a feature that uses Nokia’s Dual Sight technology to access the phone's front-facing and rear-facing cameras at the same time, shooting video or photos of a subject and the person holding the phone simultaneously.
Whilst this doesn't sound all that innovative - why exactly would you want to see the Burj Khalifa and yourself in the same frame? - the footage taken on both cameras can be shared live directly to Facebook or YouTube. Which is pretty neat.
Introducing the new #Nokia8 with Dual-Sight mode, our most powerful Android smartphone. #Bothie #Nokiamobile https://t.co/8M7cS3ah9I pic.twitter.com/UoBKezXuYA— Nokia Mobile (@nokiamobile) August 16, 2017
Along with this 'bothie' gimmick, the new Nokia comes with a 5.3” Display, 4GB RAM, 64GB storage, and a Dual 13-megapixel Zeiss Camera. Which is also pretty neat.
The Nokia 8 has come about as part of the Nokia revival launched by HMD Global, the Finnish firm now responsbile for developing phones under the "Nokia" brand name.
Having originally sold its mobile phone business to Microsoft in 2014, Nokia never really saw a return to its previously lofty heights under Microsoft's control.
The brand was eventually considered dead weight by the American multinational after it made the decision to launch its own Microsoft Mobile. A well recognised name with a history of success, Finnish start-up HMD Global made the decision to purchase the phone business from Microsoft in 2016 to give them exclusive rights to the Nokia brand.
Available in the UAE from September 21, the Nokia 8 will likely cost around Dhs1,699. Is it worth it for the 'bothie' alone? No. But could this be a return to form for Nokia? Quite possibly. Just please don't let the word "bothie" become a thing.